Pozega-Slavonia County has a long tradition of viticulture and oenology at which it becomes ever more recognizable. Although this is
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ANALYSIS OF PROMOTIONAL ACTIVITIES OF MEDIUM AND LARGE WINE PRODUCERS IN CROATIA
The potential for diversification in segment of wine promotion is greatly wide. But it is important to empathize that supply
Continue readingANALYSIS OF BUYING HABITS – WINE SEGMENT
On a market with high supply offer segmentation cares extremely high importance. Wine is characterized as highly complex product and
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